The term ââ?¬Å?entrepreneurshipââ?¬Â refers to qualities and actions of individuals that\ninvolve taking the risks of venturing into new and unknown areas of work. It\ngenerally involves creating or setting up new enterprises that engage in activities\nthat are significantly different from other enterprises around it. However,\nentrepreneurs face many obstacles, and a non-trivial number of ventures have\nsought to establish new businesses that could not come to fruition. In todayââ?¬â?¢s\ncompetitive markets, various kinds of planning techniques have become a\ncrucial element for both new and established businesses. This study covers\nsome outstanding strategies, namely, the Blue Ocean Strategy (BOS), Balanced\nScorecard (BSC) and Continuous Improvement (KAIZEN), which have proven\ntheir effectiveness in several global industries. Furthermore, the study provides\nan integrated framework that aligns these strategies to serve as guidance\nfor entrepreneurs to transform their ideas into successful enterprises. Moreover,\nthe study demonstrates a practical implementation of the framework in\nTalah Aljood Company, which was ranked first by Forbes Middle East in 2014\nin the food and beverage sector. It is concluded that the gist of todayââ?¬â?¢s successful\nenterprises is value innovation, planning and continuous improvement.\nTherefore, the developed framework covers these three pillars in an integrated\nmanner to avoid any possible gaps that may occur during these\nphases.
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